Google & Meta Ads for Trade Schools
Paid search and social can fill a cohort fast, if the campaigns are built around starts, not clicks.
Sound familiar?
- Paying for clicks from students outside your area
- No idea which ads lead to enrollments
- Landing pages that waste ad spend
What you get
Program-specific campaigns
Separate campaigns and budgets for each program and campus, targeted to your real service area.
High-converting landing pages
Dedicated landing pages with fast load times and short multi-step forms.
Offline conversion tracking
Send applications and starts back to Google and Meta so the algorithms optimize for real students.
Transparent reporting
Cost per inquiry and cost per start by program, every month.
Frequently asked questions
What budget do we need?
It depends on your markets and programs. We will recommend a starting budget in your free growth report based on local search volume and competition.
Do you follow education advertising policies?
Yes. We follow Google and Meta policies for education and special ad categories, and we keep claims about outcomes accurate and documented.